One of the most significant aspects of my daily routine as an entrepreneur is meditation. It allows me to get in touch with my creative energy. Steve Jobs was known to do it. Hip-hop mogul Russell Simmons practices it, and many other highly successful leaders do as well. For me it’s integral to my ability to…
Category Archives: Vlogs
Public Speaking Tips: How to Make Entrances and Exits and Meaningful Pauses
As entrepreneurs and leaders of our companies, we will be called upon to speak publicly or even actively look for public speaking opportunities. The most powerful public speakers are those who connect authentically with their audience members and inspire them to take action. I am working with executive speakers coach Barbara Seymour Giordano on bumping up my public…
Brand Strategy Tips: Keeping Your Brand Consistent Online
Key Points to Remember When Branding Online The key to branding your online presence is consistency. Branding expert Tanya Salcido, who helps businesses build and promote their brand, chats with me about best practices to carry your brand story through your website and online social media platforms. If your images and messaging change from, let’s say…
5 Proven Ways To Make Your Customers Feel Valued
Are your customers feeling “your love”? I recently had lunch with Becky Carroll, author of the new book The Hidden Power of Your Customers. While we chatted during an al fresco lunch in Del Mar, she shared with me some great tips on how to build customer loyalty and grow your business with your existing…
My Best Stress Management Technique and Tip for Fighting Off “Founder’s Fat”
RELIEVING ENTREPRENEUR STRESS Stress is part of the entrepreneurial life. It’s part of mine as a mom and an entrepreneur managing numerous roles. My key stressor at this very moment as I write this is having technical problems which are impacting my ability to get a proposal out… which I promised someone they would have…
How Collaboration with Strategic Partners Can Help You Propel Your Business
My brilliant, resourceful and generous friend Bryan Elliott and I met this week to talk about collaborating together in a way that is mutually beneficial. Bryan is the founder of BehindTheBrand.net. We are both focused on growing our brands which both happen to be geared to entrepreneurs. He has content goals which I can help…
How to Use LinkedIn to Meet People and Grow Your Network
Imagine there’s someone you’d really like to meet for your business purposes or other networking goals. But you don’t know them personally. You can leverage the power of LinkedIn to reach those objectives. I just met someone who has done just that, repeatedly and with huge success. Watch Bryan Elliott from www.BehindTheBrand.net as he explains to me how he’s used LinkedIn to expand his…
How to Take a Winning Photo for Your Personal Brand
Does your photo create the right emotional response you want people to have when they see you online? Does your picture look like someone others would want to get to know or do business with? Are you using a photograph in your online profiles and social media platforms or are you using an avatar?
I can’t stress enough the importance of a photo
Vlogs for Branding and Marketing: How to Produce Vlogs That Are Conversational
Have you considered vlogs (video blogs) to promote your personal brand or your company’s expertise or products? I do. I’m using vlogs to tell my unique story as a Latina entrepreneur, woman and mom, in addition to provide tips and insights about entrepreneurship, and to help establish and grow my personal brand. Videos are a…