During a recent strategic meeting with my team, they spent some time without me talking about the mission and vision I had just laid out for our company. I asked them to discuss our strengths and weaknesses and share with me their observations and recommendations. I made sure they knew it was important to be…
Author Archives: Michele
What I’ve Learned from Bloggers and Vloggers Who Have Successfully Created Their Personal Brand
I’ve spent a lot of time figuring out what makes a blogger/vlogger successful since I’m chronicling my story as I launch my next business venture. So I’m now a blogger under my own personal brand “Michele Ruiz, My Life as a Latina Entrepreneur”. I figure I’ll have a lot to share, as I’m a serial…
How to Turn Your Twitter Tweeps Into Meaningful Business Relationships
A friend remarked to me today that he wasn’t sure he liked Twitter because it seemed so impersonal. Sound familiar? He hasn’t figured out the true power of Twitter yet. It is so amazingly powerful – you can find new customers, market your expertise, products or services in a cost efficient way, and engage in real-time…
The Importance of Scheduling Thinking Time
As entrepreneurs it’s easy to get so caught up in the day-to-day tasks, employee needs, and our to-do lists that we lose sight of the big picture. Who is innovating? Who is creating? Who is thinking about what the competition is doing? If not us, who? Scheduling time to think, create, problem solve, and strategize…
What You Need to Know About Latinos Aged 18-25 and Why It’s Critical to Your Business
Hispanics. Latinos. U.S. Census. What does it all mean for your business?
NBC Unidos Presentation – Gen YLA
I had a chance to hang out with some NBC Universal/Telemundo/Mun2 friends at a presentation by “NBC Unidos”. Millie Carrasquillo, Sr. VP of Telemundo Media Research, shared insights from their recent study called Gen YLA. Generation ~ You
How to Build Your Personal Brand. Find Your Voice.
My friend Louis Barajas has helped me in ways he’ll never know. He’s helped me find my voice. I recently met with him to get his thoughts about a business idea I’ve been noodling around in my head. You see he’s an entrepreneur of like mind. We both create with the goal of educating, inspiring…
I Have an Idea. Another One. This Time It’s About Starting A Business
I’ve been bitten by the entrepreneurial bug. I know I’ve been infected because my mind won’t stop dreaming, thinking, imagining. I’m falling asleep later and waking up earlier. The running faucet of ideas gets stronger, and stronger. I can’t shut it off. I wake up wide eyed, jumping out of bed, marching down the hall…